How 1,00,000 TV Commercial Viewers Made Snap Decisions for a Holiday at Club Mahindra
India may have been ranked the fourth most holiday deprived country, but the kind of engagement Club Mahindra Holidays got with a highly targeted campaign suggests that the trends are changing.
How Dell Bridged Offline TV with Targeted Engagement on Mobile
Zapr's campaign with Dell India effectively complemented the brand's 360 degree marketing plan for India's biggest festive seasons.
Raymond: The Complete Mobile Campaign with Zapr Media Labs
The brand reached out to an unusual mix of audiences and the campaign achieved huge engagement by deploying advanced identification and targeting parameters.